Long-term conditions in Stoke-on-Trent

 

Can social networking improve access to health information for people with long term conditions?

Stoke CCG has been a long time leader in digital access for people with Long Term Conditions. We started working with them to explore the potential of social media and the user needs it may be able to satisfy.

We looked at 3 different models for digital inclusion across the area.

1) Facebook for accessing cancer screening services

  • Increasing the attendance rate by an average of 12.9% (against a backdrop of 4% national annual decrease)

2) Closed facebook groups for people with Long Term Conditions

  • Approximately 25% of answers to the enquiries in the group meant patient didn’t need to go to the GP

3) Taking digital health inclusion into the community

As a wave 2 NHS WDP pathfinder, Good Things Foundation is worked with Stoke-on-Trent CCG, Redmoor Health, Keele University, Wavemaker and a number of local organisations to reach the digitally excluded.


1082

People engaged in the Pathfinder

92

People supported
in depth

23

Digital Champions Recruited


Explore our pathfinder activity in Stoke-on-Trent

Pathfinder documents

How to Guide(s)

Guides on how to start implementing these models in your area

1) Facebook and Breast Cancer Screening

Read the guide

2) Closed Facebook Groups For LTC’s

Read the guide

3) Taking digital health inclusion into the community

Read the guide

Evaluation(s)

Evaluation for the two condition specific models

1) Facebook and Breast Cancer Screening

Read the report

2) Closed Facebook Groups For LTC’s

Read the report

Casestudies

A collection of case studies from across the 3 models that we tried in this pathfinder

Read the Case Studies

Pathfinder Alpha Evaluation

Taking stock of what is working in the Stoke pathfinder and the elements to iterate for beta

Read the report

Pathfinder report

An evolving document tracking the progress of the Pathfinder

Read the report

Design session 1 – Stakeholder engagement

A write up of the first design session held at the Potters Club where we discussed the journeys of users and the the depth of health information that is most relevant to them

Read the write up

Design Session 2 – User insight with patients and practitioners

A write up of the second design session where we spent time with groups of users to understand the relationships they have with their conditions and what/who they trust

Read the write up